Shopify agency for brands selling in Austria

Shopify stores built for Austrian shoppers: EPS and invoice payment, Post parcel lockers, Austrian German product copy and marketing that competes with German retailers.

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Shopify experts for Austria brands

Austrian shoppers buy online often, but much of that money goes to German shops and Amazon.de. A homegrown store wins by feeling local: prices in euros including Austrian VAT, delivery by Austrian Post, Austrian German wording and payment methods people already trust, such as EPS bank transfer and paying by invoice. Shoppers here also compare prices carefully on sites like Geizhals, so clear pricing and honest delivery costs carry real weight.

BOOST STAR Experts builds and grows Shopify stores for Austrian brands and for international brands entering the Austrian market. We set up local payments, Austrian Post and DPD integrations, the Impressum and legal pages Austrian law requires, and storefronts that read naturally to Austrian customers. After launch we focus on search, paid campaigns and conversion work, often extending the same store to Germany and Switzerland.

Selling online in Austria: what your store needs

EPS, invoice and PayPal

Austrians like to stay in control of payment. PayPal is widely used, EPS lets shoppers pay directly from their Austrian bank account, and buying on invoice through Klarna remains popular for fashion and larger baskets. Cards, Apple Pay and Google Pay round out the checkout. Shopify Payments is available in Austria, which keeps most of these in one place.

Impressum, VAT and packaging rules

Austrian online shops must publish an Impressum with company details, follow GDPR (DSGVO) and give consumers a 14-day right of withdrawal. Prices include VAT, which is 20% for most goods with reduced rates of 10% and 13% for some categories. Brands placing packaging on the market must also license it with a collection scheme such as ARA.

Austrian Post and parcel lockers

Austrian Post delivers the majority of parcels, and its pickup stations and parcel boxes are widely used. DPD, GLS and DHL are common alternatives. Because the country is mountainous and spread out, clear delivery estimates for Tyrol, Vorarlberg and rural areas help, as do realistic shipping rates for customers in Germany next door.

Austrian German and price comparison

Austrian German differs from German German in everyday words, from Jänner to Paradeiser, and copy written for Berlin can sound foreign in Vienna. Shoppers check price comparison sites before buying electronics and home goods, and many look for Austrian sellers on purpose to support local businesses and avoid cross-border returns.

Payments, delivery and compliance in Austria

  • EPS bank transfer
  • PayPal
  • Klarna (incl. invoice)
  • Credit & debit cards
  • Apple Pay
  • Google Pay
  • Austrian Post (Österreichische Post)
  • DPD
  • GLS
  • DHL
  • Post pickup stations & parcel boxes
  • GDPR (DSGVO) & cookie consent
  • Impressum & business disclosure
  • 14-day right of withdrawal
  • VAT (20% / 13% / 10%) & EU OSS
  • Packaging licensing (e.g. ARA)

Working together

Austria is 4.5 hours behind India in winter and 3.5 hours in summer. Your morning lines up with our afternoon, so that is when we hold calls, and a written summary reaches you before your working day ends.

Time zone: CET / CEST (UTC+1, UTC+2 in summer). Currency: EUR (€). Languages: German.

How we work

Discovery call

We learn your goals, catalogue, tech stack and market, then agree what success looks like.

Audit & roadmap

A store, SEO and competitor audit turns into a prioritised roadmap with a timeline and fixed quote.

Design & build

UX, design and development in sprints, with a private preview store you review at every step.

Launch

QA across devices, redirects, tracking and a planned go-live with no downtime.

Grow

SEO, CRO and paid campaigns compound results month after month, with clear reporting.

Ongoing support

A dedicated team for fixes, new features and seasonal campaigns when you need them.

Frequently asked questions

Can you set up EPS and paying by invoice on Shopify?

Yes. EPS and Klarna can be enabled for Austrian stores, and invoice payment is offered through Klarna’s options. We switch them on, test each one with real bank flows and position them at checkout so Austrian shoppers see the methods they trust before they reach the card form.

Can one Shopify store serve Austria, Germany and Switzerland?

Yes. Shopify Markets lets you run Austrian, German and Swiss versions from one store, with separate pricing, VAT handling, domains and wording where needed. Switzerland sits outside the EU, so we plan customs, duties and shipping separately for Swiss customers.

Do we need separate copy for Austrian customers?

For the details that matter, yes. Product names, food terms, months and some everyday words differ between Austria and Germany. We adapt key pages, emails and checkout text so Austrian shoppers feel the store was written for them, without duplicating the whole catalogue.

How does a team in India work with Austrian business hours?

Our afternoon overlaps with your morning, so calls happen then. We share written updates at the end of our day, keep tasks on a shared board and agree launch windows in advance so someone is online during the moments that matter.

Which legal pages does an Austrian Shopify store need?

At minimum an Impressum, terms and conditions (AGB), a privacy policy, withdrawal information with a model form and clear shipping and returns details. We build these pages into your theme and make them easy to find. The legal wording itself should be checked by your Austrian lawyer or tax adviser.