Shopify agency for Guangzhou brands selling overseas

Cross-border Shopify stores for Guangzhou’s apparel, beauty and leather goods makers, turning manufacturing strength into brands overseas customers buy from directly.

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Shopify development and growth for Guangzhou brands

Guangzhou has been a trading city for centuries and hosts the Canton Fair, where overseas buyers have sourced Chinese goods for decades. The city is a major centre for apparel wholesale, cosmetics manufacturing in the Baiyun district and leather bags from the Shiling area of Huadu. Many of these businesses have supplied other brands for years, and now want to sell their own labels directly to customers abroad.

We work with Guangzhou companies remotely, with calls in your afternoon and clear plans in writing. Typical projects include fashion and beauty stores for overseas markets, size charts converted to US and EU standards, product photography layouts, wholesale portals for international boutiques alongside retail, and campaigns on Meta and TikTok that build demand for a new brand.

What Guangzhou brands need from their store

Apparel makers launching own labels

Moving from wholesale to retail means smaller orders, more returns and higher expectations. We build size guides for each market, clear return policies and product pages that show fit and fabric properly.

Cosmetics manufacturers going direct

Factories that produce cosmetics for other brands often have the expertise to launch their own. We help shape a retail brand, with ingredient detail, routines and compliance information for each destination market.

Leather goods and bags

Bag makers need detailed photography, dimensions shown visually and material information. We design product pages that make quality clear, so shoppers abroad feel able to trust a new brand with higher-value purchases.

Payments, delivery and compliance in China

  • PayPal
  • International cards via cross-border gateways
  • Apple Pay & Google Pay
  • Airwallex
  • Shopify Payments (Hong Kong entity)
  • YunExpress
  • Yanwen
  • 4PX
  • Cainiao
  • DHL Express
  • Overseas 3PL warehouses (US / EU)
  • EU VAT & IOSS
  • EU GPSR & EU responsible person
  • UK VAT on low-value orders
  • US customs duties on all imports
  • GDPR & US state privacy laws

How we work

Discovery call

We learn your goals, catalogue, tech stack and market, then agree what success looks like.

Audit & roadmap

A store, SEO and competitor audit turns into a prioritised roadmap with a timeline and fixed quote.

Design & build

UX, design and development in sprints, with a private preview store you review at every step.

Launch

QA across devices, redirects, tracking and a planned go-live with no downtime.

Grow

SEO, CRO and paid campaigns compound results month after month, with clear reporting.

Ongoing support

A dedicated team for fixes, new features and seasonal campaigns when you need them.

Frequently asked questions

Are you based in Guangzhou?

No. Our team is in India and works with Guangzhou businesses remotely. We hold calls during your afternoon, share designs and builds on a staging store and keep a written record of agreed decisions for your team.

Can we sell retail and wholesale from one Shopify store?

Yes. Shopify supports B2B features such as company accounts and price lists on suitable plans, and wholesale apps work on other plans. Overseas boutiques log in to see trade prices and minimums, while consumers see the retail storefront.

How do we convert Chinese sizes for overseas customers?

We build size charts showing measurements in centimetres and inches alongside US, UK and EU sizes, plus fit notes for each product. Clear sizing is one of the most effective ways for apparel brands to reduce returns from overseas orders.